Employment with a Criminal Background Essay -- Jobs Career

trading with a Criminal Background seek oeuvre is highly competitive, and it becomes more uncontrollable when in p everywheretyand with a criminal past. Many factors influence this labyrinthine situation. Hiring an exconvictdoes pose a attempt to the employer, and negative stereo geeks reinforce anxiety overthis risk. A common imprint is that a criminal background direction a person crumbt be trustedand that they great power re-offend, and if the applicant re-offends the employer could beaerated with negligent hiring. The theory that criminals commit offence for financial reasonssuggests a linking amid poverty and crime. Placing offenders in employment brings stability and serves to reduce the tendency to re-offend. thither are training programs inand push through of prison that have been knowing to help ex-cons develop job skills til nowsuccess of these programs is still debatable. there are too horror stories of what aroundex-cons have done in places of employment, including harm other employees. Thus it isintelligible for employers to not want to be exposed to a risk simply this does not helpthose in poverty with criminal records. The challenges ex-cons face arduous to findemployment as well as the options available to them provide be further explored. in that location can be various factors that usurp how an ex-con applicant is viewed and treated.Employers may view at the seriousness of the offense. For instance, people ordain more likelybe hired later property offenses than after violent crime and take away (Albright and Furjen). In a study measuring employers attitudes towards ex-con applicants, it was found thetype of offense can play a big role in being hired. Employers in this study also indicatedthat the more information they recei... ...-30.Jones, secern and Barbara Sims. Recidivism of offenders released from prison in NorthCarolina a gender comparison. Prison diary 77.3 (Sept 1997) 335-49.Petersilia, Joan. When Prisoners Come Home. New York Oxford, 2003.Saxonhouse, Elena. Equal certificate comparing former felons challenges todisenfranchisement and employment discrimination. Stanford Law Review 56 (whitethorn2004) 1597-1640).Tatge, Mark. With Unemployment Low, Employers turning to Ex-Cons to Fill Open. Wall highway Journal 24 April 2000. 10 May 2005.Turner, Susan and Joan Petersilia. Work release in Washington effects on recidivism anddepartment of corrections costs. Prison Journal 76.2 (June 1996) 138-65.Weygandt, Scott. focusing on employment NICs career nerve center project. CorrectionsToday 65.5 (August 2003) 112-15. Employment with a Criminal Background Essay -- Jobs CareerEmployment with a Criminal BackgroundSeeking employment is highly competitive, and it becomes more difficult when in povertyand with a criminal past. Many factors influence this complex situation. Hiring an exconvictdoes pose a risk to the employer, and negative stereotypes reinforce anxiety overthis risk. A common belief is that a criminal background means a person cant be trustedand that they might re-offend, and if the applicant re-offends the employer could becharged with negligent hiring. The theory that criminals commit crime for financial reasonssuggests a linking between poverty and crime. Placing offenders in employment bringsstability and serves to reduce the tendency to re-offend. There are training programs inand out of prison that have been designed to help ex-cons develop job skills howeversuccess of these programs is still debatable. There are also horror stories of what someex-cons have done in places of employment, including harm other employees. Thus it isunderstandable for employers to not want to be exposed to a risk but this does not helpthose in poverty with criminal records. The challenges ex-cons face trying to findemployment as well as the options available to them will be further explored.There can be various factors that affect how an ex-con applicant is vi ewed and treated.Employers may look at the seriousness of the offense. For instance, people will more likelybe hired after property offenses than after violent crime and murder (Albright and Furjen). In a study measuring employers attitudes towards ex-con applicants, it was found thetype of offense can play a big role in being hired. Employers in this study also indicatedthat the more information they recei... ...-30.Jones, Mark and Barbara Sims. Recidivism of offenders released from prison in NorthCarolina a gender comparison. Prison Journal 77.3 (Sept 1997) 335-49.Petersilia, Joan. When Prisoners Come Home. New York Oxford, 2003.Saxonhouse, Elena. Equal protection comparing former felons challenges todisenfranchisement and employment discrimination. Stanford Law Review 56 (May2004) 1597-1640).Tatge, Mark. With Unemployment Low, Employers Turn to Ex-Cons to Fill Open. WallStreet Journal 24 April 2000. 10 May 2005.Turner, Susan and Joan Petersilia. Work release in Washington effect s on recidivism andcorrections costs. Prison Journal 76.2 (June 1996) 138-65.Weygandt, Scott. Focusing on employment NICs career center project. CorrectionsToday 65.5 (August 2003) 112-15.

Film and Television Criticisms: Similarities and Differences of Male Characters Essay

Male portrayals on goggle boxs concord greatly evolved from the standard hero stereotypical illustration of primary manly characters. During the pledgeation of 21st century, masculinity among potent fibres have expanded and included renewing of multicultural forms. In fact, the current illustration of masculinity has adapted to the plentiful trends of society and even considered various casets of sexual considerations than the harsh romanticized absolute hero-portrayal of masculines.In addition, the potent sexual domination against feminism is now becoming less(prenominal) common comp bed to the males roles of the 20th to early 21st century. Background of the Problem During the seize of 21st century, various cultural modifications in various countries worldwide have drop deadred due to globalization, western influences and the decline of the concept on gender discrimination. receivable to the vast liberalization on gender and influences of globalize and liberalized e nvironment, communities, especially in United States, atomic number 18 now evolving the gender portrayals from pompous to a more(prenominal) equalized stature.As for these socio-cultural modifications, gender roles in media and entertainment are also be influenced by the shifting of idealism. In hurt of male roles in entertainment, the common hero stereotypic roles implicating absolute masculinity have already diverted in accordance to the prevailing trends of the society. Since the public is now open to different variations of sexualities, male behavioral patterns and the societys awareness on multi-gender variations, roles pictured by males in variety of television set programs have been modified to more multi-faceted and diverse forms.In an effort to illustrate these conditions, three movies with different genre and cultural implications have been selected are analyzed based on the alikeities and differences of male roles in the television programs of the 21st century. Discussion The Male Characters of prison house start Prison come out (2005) is an action, thriller and drama- based television series created by capital of Minnesota Scheuring with the primary characters, Michael Scofield ( represent by Wendeucerth Miller) and Lincoln Burrows (portrayed by Dominic Purcell).The two main protagonists take over the role of chums who aimed at escaping the prison house penalty before Lincoln faces his essay of execution penalty due to the false accusation of murdering the vice-president, Terence Steadman. The two characters are hindered by the antagonist group called, The Company although, scorn of the trials and obstacles beneath the prison walls of Fox River State Penitentiary, the brothers are able to save themselves from the grasps of the covert agents of the verbalize group. Prison barricade is one of the best male role portrayals in the television series as of 21st century.From the given overview, the brothers are confronted by the issues of their past and the accusations made against Scofields brother, Lincoln. Three of the about notable strengths of the brothers are (1) brotherly bond to each other, (2) Scofields expertise in winding engineering and Lincolns genius skills, and (3) their comrades who are also escapees of the prison. Meanwhile, most weaknesses observed among the brothers are sometimes (1) their immediate concern to their comrades ending to self-risks, and (2) frequent conflicting plans and misunderstandings.Despite of these strengths and weaknesses, the brothers are motivated to escape the prison and operate the free status that they are supposed to possess. Schofield already considers the little or zero possibility of uplifting the verdict to his brother hence, both of them apply to escape the grasps of their chasers and buy the farm out of the claws of their enemies. The roles of the two characters are portrayed in a masculine sense where the sensitive attachments as brothers are real much evid ent. From the physical features and role portrayed by the brothers, each role manifests a sense of interdependency with each other.The Male Characters of Dantes Cove Dantes Cove (2005) is another film oriented to a horror and LGBT (Lesbian, Gay, Bisexual and Transgender) genres created by Michael Costanza with gay couple, Gregory Michael and Charlie David, as the primary characters of the series. The television program is another face of the male role portrayals that are liberally being introduced to the public in the 21st century. The gay sexual orientation of males is one of the considerations to the vastly evolving male culturalism in the film industry, which essentially provide a different track depiction of male portrayal.In the degree, Kevin (portrayed by Gregory Michael) is a formerly circumspect bisexual who happened to fall in dear with his seasonal buddy, Toby (Charlie David) who actually works as a bartender in a haunt hotel at Dantes Cove. During the middle section of the first season, Kevin is able to empathize what he wants and decides to leave his prosperous life with his mother and discriminating father-in-law to live in with Toby at Dantes Cove. Upon Kevins arrival to the area, he is confronted by various premonitions from the warlock antagonists, Ambrosius Vallin (portrayed by William Gregory Lee).In the story, Kevin has accidentally freed the warlock by a simple kiss from the prison-enchantments of another antagonizing character, benignity Neville (portrayed by Tracy Scoggins) the witch of Dantes cove. By freeing Ambrosius from his prison, he sets out to hunt his so-called fate lover in the persona of Kevin. Meanwhile, being the former lover of Ambrosius, Grace hunts the love of Ambrosius (Kevin) in order to avenge herself from the warlocks betrayal of her love 50 years ago. The couple is now confronted by the immense witchery of the two members of high-orders.The task of the Kevin and Toby is to maintain their emotions to each oth er in spite of of the efforts of the two antagonists in breaking their family similarityship apart. From the given overview, the strengths of the primary characters present in the film are the (1) emotional bonds to each other notwithstanding of gender issues and (2) the aid coming from their comrades from the cove. However, certain weaknesses observed in their male portrayal are (1) their fragility against lies, (2) gays sorts of polygamous nature, and (3) the emotional set backs that occur between the two.Meanwhile, some of the observed motivational behaviors present in the two primary characters are their attachments to one another and the supporting atmosphere they find oneself from their bisexual and lesbian friends. Throughout the film, Toby and Kevin hope to finally triumph peace with their ideal form of gay relationship however, the greatest business organization confronting the two is their separation from one another. Despite of their gender similarities and the mo ral-culturally considered taboo, the couple has plain established their ideal perspective of gay relationship while maintaining the out-of-door nature of their masculine behaviors.The Male Characters of Heroes Heroes (September 25, 2006) is a drama, science fiction television series created by Tim Kring with his primary character, rotating shaft Petrelli (portrayed by Milo Ventimiglia). The story revolves in the discreet existence of evolved human beings capable of using touched powers inherent within their genetic structures. Each evolved superhuman possess any destructive or supportive form of unique abilities. The main antagonist, Sylar (portrayed by Zachary Quinto), is an evolved form capable of absorbing the powers of other superhumans by actually ruin their brains.Sylar moves with his intent of capturing the key to his immortality with the power of the Cheerleader, Claire Bennet (portrayed by Hayden Panettiere). Unlike Sylar, diaphysis Petrelli possesses the unique abili ty of absorbing ones power by simply getting near towards these people. Unfortunately, he enters in without recognition in his skill and unable to manipulate the absorbed powers at his will. Peter is confronted by the complex task of saving his kind from the deadly virus released by a group of individuals who wants their kind annihilated.The science fiction film revolves in the lives of various complicating lives of different characters of the film however, the concentration of tasks and the primary role as the hero is vested in the character of Peter Petrelli. In terms of his strengths as the male role of the film, he possesses (1) distinct and non-replicable skill of obtaining ones ability in the simplest way, and (2) comrades that are also equipped with unique abilities.Meanwhile, contempt of the imposing character of Peter, his identity in the film is surrounded by critical weaknesses that serve as his primary obstacles prior to achieving his goal of defeating his antagonists . nigh of these identified weaknesses are (1) his incapacity to control his powers and abilities at his will, (2) his fragile emotions when it comes to his brother Nathan Petrelli and his loved ones, (3) unable to recognize his testify potential, and (4) his fear towards his own abilities.Meanwhile, despite of the weaknesses of his character, Peter is motivated by lost of his brother, Nathan, the death of his loved ones, and the abduction of his young womanfriend during his travel in the future. Out of these obstacles and discouragements, Peter still hopes to rescue his girl and his brother from their circumstances however, he is still confronted by the fear of the destruction he can cause and fear of loosing his love ones in his own hands. Conclusion Analysis of the Three Chosen T. V ProgramsIn depth psychology of the male character portrayals from the three chosen television programs, particularly Prison Break, Dantes Cove and Heroes, there are certain similarities and differ ences observed among the characters of the said programs. In consideration of similarities, Prison Breaks brothers Michael Scofield and Lincoln Burrows depict the anti- noble-minded roles in terms of the storylines plot. The masculine sides of the brothers are further exemplified by their complex relationships involving a different sense of heroic act compared to the conventional heroic roles of male portrayals in the past.Meanwhile, Dantes cove similarities in Prison Break is its ironic male roles of anti-masculine portrayal in terms of sexual orientations in the film wherein Kevin and Toby are confronted by the issues of saving their queer relationship being confronted by the horrifying witchcraft of the antagonists. Lastly, Peter Petrelli of Heroes is more similar to Prison Breaks brotherly linkage as with his brother, Nathan Petrelli, who is very much emphasized in the plot of Peters journey.In terms of the character similarities, the primary male roles of the said three telev ision programs have already diverted to a different heroic stereotype common in the 20th century film plots. Meanwhile, in terms of the differences showed by the three primary male roles, each possesses differences in relation to the use of multi-culturalism components, gender portrayals, and defining characters of masculinity. As for Prison Break, the brothers are confronted by the emerging complexities of brotherly conditions.In a cultural sense, Prison Break illustrates the conventional role of brotherly affection however, gender concerns might declare the questionable bonds of brothers. In addition to cultural components, the nature of their role as prison breakers even distort the 20th century heroic male roles, such as the romanticism influenced-heroes. In Dantes Cove, the male roles of Kevin and Toby are confronted by issues of cultural liberalization in terms of their illustration of free manly affection, which is actually considered non-manly by cultural norms.However, as for the film and the definition of masculinity, Dantes Cove is able to raise the concept of manliness in a more behavioral sense than with sexual choices or preferences. Obviously different from the two male portrayals of Prison Breaks brothers and Heroes Peter Petrelli, Dantes Cove couples have altered the components off masculinity by portraying it outside the common stereotypes of male film roles.Lastly, the character of Peter Petrelli in his diverse heroic role in Heroes has actually portrayed a fragile heroic role. Initially with his low self-compliance and belief in his capacities, his masculinity is confronted by a weaker illustration of identity, which is another diversion from the commonplace romanticism heroic view. In conclusion, as of 21st century, male roles in television programs have indeed evolved to more complex and diverse heroic portrayals.

International Relation Essay

The writing of Nicholas Kristof offers an objective and practical insight into one of the lease unsounded and one of the about ignored regions in world-Africa. Unlike many sleeve chair theorists, Kristof has personally made a number of detours of Africa, especially its madness torn regions, notably Darfur in Sudan, Congo, Somalia and Liberia, seen the devastation wrecked by years of employment, met the victims, listened their tales, and took their stories to international audience.However, unlike many reporters, Kristofs stories do not arrest with the tales of the victims, but they involve readers by raising the question of individual actions on readers part. The images and narrations that subtly trend the watermark of Kristofs canvas continue to propel readers that while governments across the world would fork up to approach the problem from political consideration, the human crisis and tragedy unfolding in African regions also necessitates intimacy by international citiz ens.In several of this blogs Kristof drops it clear that participation doesnt imply quite a little taking the first flight to Africa-its rough creating a sense of solidarity and unity about the cause, creating a notion of identification, and shake up people with the idea that something should be done. Action, Kristof maintains, comes quite later and even when it comes, it whitethorn not be the direct action.However, once people reach a collective level of thought and idea, they atomic number 18 better positioned to create the computer program for the action. Kristof brings out the daily landscape of struggle ravished African towns, uprooted people, and broken societies and stopping point simply, but very realistically and powerfully. His writing is not about convert people of what he has seen or experienced, but rather of allowing them to experience his experiences.Gradually, construction a continuous series of small insights, events, narrations, stories, Kristof takes reade rs to the depth of his observation, and the Africa, which most of his readers contribute only seen in images, movies and news, assumes a living shape, speaking to the readers through its people whom Kristof meets and interviews. The vagueness lifts and we see real people living through some of the most difficult situations imaginable, and yet maintaining the semblance of life, order, and ordinary hope in their essay to construct as stable a future as the fate allow them.Through Kristof progress to we also get a savvy of what developed nations are doing or pretending to do in Sudan, Congo, Somalia, Chad, and discordant other countries that are locked in vicious conflict. As it appears the network and coordination among ball-shaped organizations, particularly UN and individuals appears to be more effectual that aid programs and campaigns run by European and American governments. The amount of aid and help, although promised in hundreds of millions of dollars and Euros, hardly m ake to the people who would need it most. And yet, life moves on in Africa.And it is this depiction of movement, unremitting change, and readiness to accept even the most challenging circumstances, upheavals and uncertainties and assimilate them as a daily part of life and move ahead, that makes Kristofs work on Africa significant and vital from every social and political aspect. Africa For a very considerable time Africa had been called the Dark Continent. This term, if analyzed closely, is not a reflection upon Africa, but upon the rest of the world, who could not, or rather did not peer into a whole and huge continent.Thus when the world called Africa as Dark continent, it was admittance of their own ignorance and lack of knowledge about the place, that in all probability was the origin of humankind. Africa consist of 53 independent countries today, and numerous tribes, ethnic communities and cultures, which are spread from the extent of Sahara desert to the deep abatement of equatorial rain forests. By western standards, Africa is not developed and advanced, which is move considering the fact that for a larger part of previous couple of centuries, a considerable portion of Africa was colonized by various European powers. forthwith our understanding of Africa has widened considerably, thanks to dedicated explorers, researchers, aid and charity workers, and of course media. However, if we try to put this understanding in different compartments of knowledge, the images and visions making up the nearly the entire picture constitute of a poverty-stricken, war ravished, famished, diseased, illiterate, and generally poor population which is looking towards rest of the world for help and aid.Indeed these images are not doctored and they do represent the reality that they want to convey however, it is vital to understand that real as they are, the images, videos and clips that we see on news channels, books and books form only a part of the vast reality of Af rica. The northern provinces of Africa unwrap cultural influence of both Asia and Europe, with their geographical proximity to both these continents. Countries situate near the equator pee a rich blend of tribal and equipage urban cultural influence.Within previous 50 years, many of the countries have made remarkable progress, such as Cameroon, Ghana, Zimbabwe, Egypt, South Africa, and Uganda among many others. However, on that point is a the bitter reality of intense regional conflict, tribal clashes and war that has deeply afflicted several major countries of Africa, the notable among them being Congo, Sudan, Somalia, Liberia, and Chad. Decades of conflict in these regions have claimed millions of lives, and created an international humanitarian crisis of a magnitude that is oft compared to the crisis of Jews during the Second World War.Unfortunately the international knowledge, understanding, and appreciation of Africa and its people is highly limited and dependent upon onl y the eye catching events that occur there. In the recent decades, much of the Africa has been projected from suffering through political stability, latch on of the law and order, war, famine, and tribal conflict. These images and stories persuade people to drop Africa from their travel track Africa is never considered in the same way as Europe, Australia or Asia peaceful countries are considered.

The Effects of Addicting to Cyber Social Networks

The Effects of Addicting to Cyber kind Ne 2rks Social network is an addictive thing nowa twenty-four hour periods. I believe that everyone, start from teenagers up to old commonwealth addict to cyber affectionate networks. Almost every mavin breathe, they update their twit, their statues, etc. If we raft non control ourselves to use this social network in the good way, it go out not take a long epoch for us to get the bad continues. There are so many a(prenominal) bad impacts of addicting social networks.First of all, we allow next to our far away batch we usually connected to, simply we depart be far with the people more or less us. How come? Many people always keep achieve to their friends in cyber world by social networking, so they often wear offt care with the people around them. That condition absolutely applys others tonicity uncomfort to talk with that person. So, dont be surprised if those real friends will stay away from that person. Actually its good to k eep progress to with people who far away with us. However, real friends are more of import than cyber friends.Why? Because if we suck up a problem, real friends will help us direct than cyber friends. So the main point here, we have to priority our real friends first, consequently our cyber friends. The second is our main bodily function will be annoyed because of addicting to social networks. I am sure that we often meet someone who cannot see faraway from their gadget just to update his social networks. Dont you ever think that this habit actually is annoyed his main activity? For example, there is a student in a class.All of us have it away that his main activity should be related with studying. However, if he is too picky with his social networks, how about his study? I believe that he will not be able to focus on his study because every single breathe he updates his social networks as I give tongue to before. That habit will also influence his score, how come? Because if we cannot focus on what we do, of course we will not be able to do it well. We will not be able to give our best on it. The pull through but not least, addicting to social networks will give bad impact for our body.As we know that if we addict to something, in this case social networks, we will not be able to be separated with our gadgets. Whenever and wherever we go, those gadgets will tie down with our hand, and absolutely its dangerous for us. Medical research has found that two mobile phones which are calling to each other for some hours can make an egg cooked. From that news, I think we should know how dangerous the beam of light of this gadget is. Besides the radiation, too much doing this activity will make us feel lazy to move, we will sit all solar day long.Sitting for a long time is also not good for our body, we have to do exercise at least 15 minutes per day regularly. As you know, it is really dangerous for us if we cannot use cyber social networks in a good way . Being far away with people around us, annoying our main activity and also causing harm for our health is just some examples of this bad habit. In my opinion, technology is good for us, but we have to use it in a good way too, so we can get the advantages. Sonia Dwi Cahyanti 110221414604/AA

Luxury Brand Engagement Research Write Up Essay

Brand Management is a function of merchandise that uses techniques to increase the perceived value of a production line or mark e very(prenominal)where time. Effective trade name management enables the price of products to go up and builds loyal customers by dint of positive brand associations and images or a strong awareness of the brand. Developing a strategic plan to represent brand equity or gain brand value requires a comprehensive understanding of the brand, its target market and the companys overall vision. Brand engagement is a term loosely used to observe the process of forming an attachment ( stimulated and rational) between a person and a brand.It comprises matchless aspect of brand management. What makes the publication complex is that brand engagement is partly created by institutions and organizations, but is equally created by the perceptions, attitudes, beliefs, and behaviours of those with whom these institutions and organizations are communicating or en gaging with. Brand engagement between a brand and its consumers/ effectiveness consumers is a key objective of a brand marketing effort. In general, the ways a brand connects to its consumer is via a range of touch points that is, a sequence or list of potential ways the brand makes soupcon with the individual.Examples include retail environments, advertising, word of mouth, online, and the product/service itself. It can be broadly classified into two areas- Internal and external. Internal refers to the companys employees, franchisees, etc while external refers to the end consumers. All the consumer behavioural factors like attitudes, beliefs, society, culture and trends are studied and form an interest part of the study irrelevant many other areas of look for. All these factors are psychological yet emotional and drive consumer behaviour towards brands ultimately leading to gross revenue and gamyer taxations.acquiring there requires convincing less conscious consumers that th ey can have their legal community and eat it too (drive positive change and indulge their wishings), and teaching them to choice-edit for the roughly personal, planetary and societal impact. Customer involvement starts from the personal basic perspectives of goals, values, and self-awareness. Depending on the relevance of these to individuals, they are reflected in decision-making behaviours. Different product attributes cause several(predicate) degrees of involvement in consumer minds. These differences of involvement result in differences when consumers make secure decisions.Therefore, when consumers perform consuming behaviours, the extent of their involvement affects purchase intention and this is nevertheless reflected when a deeper understanding of their psychological and emotional factors is attained. It relates at an emotional aim and ensures long term sustainability, revenue and harvesting for the brand. One of the most world-shaking sectors where brand management plays an even more heavy role is high life. highlife as a concept is defined within the scope of socio-psychology as a result of its connection to a culture, state of being and lifestyle, whether it is personal or collective.When linked to brands, it is characterised by a recognisable style, strong identity, high awareness, and enhanced emotional and symbolic associations. It evokes uniqueness and exclusivity, and is interpreted in products through high quality, controlled distribution and premium pricing. These core factors have led to the education of a $180 billion global industry with an uninterrupted growth for over two decades. These elements have also led to the summarisation of luxuriousness as a dream, leading to justifiable curiosity and interest. luxuriousness good manufacturers offer high quality products at high prices.At times, the quality of the actual product may not actually be very distinguishable from the low cost one, however, the brand value wedded to it is high. It is for this reason that the branded product s work sells at a higher price. The customer, though buys the product, actually pays for the brand. He pays for the emotional/ psychological/ physiological need that he has been able to satiate through this purchase. Also, it is worth noting that building a extravagance brand can be a very goon task. It has to have the right value of consumer behavioural/ attitudinal compatibility mix for it to achieve its usage owing to the high costs.Brand Managers for luxury products cannot over advertise their product (devalues the image) and not under advertise their product (loss in enquiries/ revenue). This interesting amalgamation of business drivers and human behaviour forms a motivating and challenging topic for research studies. Brand value flyers the economic asset value of a company or product brand. It details how much of the companys operating income and free cash flow is derived from the brand, the influence of the bran d within each consumer purchase decision driver, and the associated brand risks.By linking the brand to the economic science of the business at a detailed level, brand value opens the ingress to a number of useful applications like proving that branding offers real value, explain a proposed marketing budget, align the commercial organization, evaluate acquisition opportunities, best royalty rate, optimize the brand relationship to best tell the brand story, focussing investments, drive higher prices, leverage brand value to lower taxes, reduce turnover and quantify the damage.It is very intriguing when we look at the financial output of the brands, grouping the companies into two categories of highly and least booked in brand engagement. The companies who were highly engaged grew on an average of 18% in revenues over the last 12 months, compared to the least engaged companies who on average saw a decline of 6% in revenue during the same period. The same holds true for two othe r financial metrics, rank margin and net profit.Interbrand was recently involved in brand paygrade with respect to business and the approach used is as followsSnapshots of couple of models or indexed used has by different organizations to measure brand engagement has give under the research design section. Consumer buying behavior has changed a enormously over the last decade and below is the Worldwide Personal Luxury Goods Market Trend (this has been discussed in detail in the industry publications review at the end) to illustrate the factThird year in a row of double-digit growth for the personal luxury goods market over the 200B thresholdThere are various challenges that brands depend over the course of their engagement tactics. The brands core apprehension or value should be in sync with the target audience. If its not, then there is no engagement at an emotional level. For a consumer to be engaged with the brand, he has to constantly be bombarded with the brands adverti sing or communication through various mediums. This process is very costly to the organisation as it involves various media bestows and every channel (print, digital, TV, etc) has its own rate structure.The competition in every industry has merely caused problems for any brand to create its importance. The consumer mind space is cluttered with messages from different brands making it even more difficult for a particular brand to register itself. Even if a consumer gets engaged, theres no particular proposition tool to measure the impact of the engagement on the final sales/ profits of the brand. The huge costs therefore become difficult to justify. contest is fierce in developed economies and consumers are bombarded with offers, many of which are very similar.In such a setting, differentiation is vital and academic research has revealed that brands can build sustainable competitive advantage by change magnitude customer loyalty and fostering personal recommendation. However, to achieve such a sustainable competitive advantage, brands need to go beyond their traditional focus on communication and advertising and become the key to integrated node experience management. In such a scenario, it becomes even more important to build a brand that is strong in its values.It involves designing campaigns to breed intention to purchase and top of the mind awareness, various metrics to measure the effectiveness of brand campaigns, retuning parameters, redesigning the campaign and measuring the metrics again till the time the campaign reaches its desired GRPs (gross rating points). A very interesting real life example of how a brand faces a postal service when its present engagement measures dont work and it has to continuously make new efforts to ensure engagement with consumers is illustrated in a research paper titled Luxury Brand Exclusivity Strategies which can be visited through this link URL http//dx. oi. org/10. 5430/jbar. v1n1p106. It examines how luxury fa shion brands renew themselves in nightspot to balance the exclusivity that is associated with luxury goods and with profit maximization. Using consumers demand theory it is shown how luxury fashion brands go through different phases to renew the perception of exclusivity.

Plato’s Theory of Forms Essay

Platos theory of forms is powerfully establish on what is unfeigned and what is not. What is certain is thought to be perfect, only when something fannynot be veridical or perfect if it is always changing. He explains that the terra firma of forms is very different to the World of appearances. The World of forms can only be properly mum by philosophers and those who seek friendship, not by the brute or those who do not wish to learn the truth. The theory of forms makes a distinction between those objects that are real and those that are only real in our minds.His dialogues (e. g. Parable of the cave) portray kip downledge as the process of leave the cave and going into the sunlight. The people in the cave find their realness in the shadows cast in the cave and assume there can never be anything beyond these shadows. These shadows are used to convey that the man that we see is just a shadow or reflection of what is real. For Plato, the real beingness is not what we see a round us, it is only the World of forms that is real and unchanging.Plato believed that what is perceived as knowledge in this world was in feature only opinion and true knowledge rests only in the world of forms. Knowledge is seen to be something that can be known by senses solely if all to see in this world are constantly changing shadows then they are not the truth solely the constant, unchanging and unending concepts in the world of forms do not have this problem of contradiction, Plato explained knowledge as eternal and immutable this means the changing world couldnt hold knowledge with the eternal one could.Plato describes the forms as independently animate entities whose existence and nature are graspable only by the mind, even out though they do not depend on being grasped in order to exist. Plato said that souls come from the world of forms which is why we have an born(p) knowledge of beauty or the form of beauty, but we dont actually know what it is and thusly cant jud ge. When we see examples of justice, we sleep with them because we recognise them as we see that they reflect the nature of True jurist or the form of Justice.The beauty or justice that we see in society around us is always imperfect, as even though we have never seen perfect justice or beauty we know what they are according to Plato, because we have an understanding gained as a commemoration of our souls experience in the world of forms. Plato believed that although all forms were perfect there was a hierarchy within them with the form of goodness being at the top, such(prenominal) as the sun in the allegory of the cave which shined over everything and allowed the prisoner new information.The form of goodness allows all the other forms to be understood and be valued. We are said to participate in the form but it isnt something that Plato gave detail or description on, this has become one of the subscriber line and reasons why some people have rejected the theory. Aristotle gave another assembly line against the theory as the ideal of man would hold traits of man and would therefore have to have a perfect form on which it is based as would that being. This idea could be back traced continuously and is used to fork over that each concept would have to have a concept on which it itself was based.

Film Review: Stella Dallas

Sophia Sullivan FLM2009-630 The Art of accept M. Brown Melodrama Stella Dallas (1937) Dir. King Vidor. Starring Barbara Stanwyck, John Boles, Anne Shirley, Barbara ONeil, Alan Hale. MGM (DVD) This guide follows our protagonist, Stella (Barbara Stanwyck) d wizard her journey of courtship, marriage to loss. Stella sneaks her way into meeting Stephen Dallas (John Boles) after finding kayoed in a tabloid magazine article about his family event macrocosm loss and him ending his engagement to Helen (Barbara ONeil) the socialite.Stellas execute devotion to her daughter Laurel (Anne Shirley) and her reluctance to change who she is, keeps her from moving to naked as a jaybird York with her newly promoted husband Stephen (John Boles). Living separate lives, not completely confessing to the item that the couple was what would currently be called legally separated due to potential censors. The fills thematic of maternal present and the loneliness, devotion of the film cause this movie to become what is known in the film fabrication as a Weepie.The Mise-en-scene of the film is predominantly domestic and focused on the excesses of interiors and Stellas outlandish fashions. The film cannot be categorized as realistic, even though it seems naturalistic at times. The storytelling of Stellas constant journey to break dance her life and that of Laurels, is purely stylized. Stellas persona sticks out worry a sore thumb against the socialite caboodles, dressing in the eccentric fashions she deems as stylish, speaking too loud, not fitting into the lady- equivalent deportment her husband demanded.This being the mother ship of all maternal melodramas, Stella sets a mold for the umteen to follow. The constant booms of swoony and dramatic music create an emotional musical blanket throughout the film. Setting the moods in the scenes from happy to sad with one wave of the conductors hand. The acting at times seemed unnatural and campy, like a modern day Soap Opera. The lives and differences of the social classes in this film was popular at the time. I derive being that a bombastic percentage of the populace were currently lower to middle class Americans.The mansion was the ultimate form of escapism to the masses. The melodrama was a peephole of sorts into the gorgeous and sorely dramatic lives of the ladened. Stella ends up making the definitive maternal sacrifice at the end of the film. She turns her daughter against her to guarantee her daughter the future she herself wanted one time, forsaking her own happiness. To give up a child so that child could be happy is a dreadfully painful sacrifice to any loving mother.In the final scene of the film, Stella watching with the crowd away the window of Stephens new home, as their daughter weds into a wealthy family. Laurel now is not associated with the brassy Stella and has been accepted into the social circle of the elite. She watches as Laurel weds, with crying rolling down her face, the rain souse her. She then turns away and walks down the street triumphantly with a colossal smile on her face. This feminine sacrifice completes her daughters road to happiness. The melodrama is known for its sudden shift in emotions.One moment Stella is yelling at her daughter for finding the dress she was making her as a force and ten seconds later she is hugging her and telling her how much she loves her. In my aspect this genre juxtaposes moments of utter happiness and bliss with the abrupt change to hysterics and tears far too quickly to not require a psych consult. I know this film is a classic and a classic to the melodrama genre, undecomposed I just dont get it. I guess it was the social norm at the time to look upon women with esteem for self-aggrandizing everything up to guarantee the happiness of child, marriage and home.But then again she could rich person been happy enough with herself to not want to marry someone just to better herself. She would marry someone who lo ved her for who she was and where she came from. She could of raised her child with a strong sense of self that would have her become a occasion model and not an embarrassment. I speculate that was not the case when it came to creating a melodrama. Thank you King Vidor for creating the blueprint for all Lifetime Channel movies. like sands through the hourglass..

China and Globalization Essay

chinas rapid ascent as 1 of the worlds fastest- exploitation economies (Adornino &type A Wilcox, 96) has triggered enormous attention among scholars interested non only in the political, scotchal and affable underpinnings of its continued ontogeny however excessively in the implications of its increased consolidation with the global delivery. Indeed, an examination of the bizarre characteristic of Chinas maturation and transition from a planned, centralized rescue based on the socialist political orientation to the liberal, open-market economy it is instantly strengthens the arguments in support of globalization.On the different hand, the impact of its liberalization and democratization on Chinas poor also presents a critical view on the trade-offs of global consolidation. The stage for Chinas accession into the global economy was clearly set by the transition from a closed, relatively self-sufficient economy which was crystallized in the post-Mao era under Deng Xiaopings leadership in the Chinese Communist fellowship. In the latterly 1970s, the Party began instituting domestic economic and social rectifys mirroring its abandonment of the socialist economy and ideology in favor of neoliberal economics.(Adormino & Wilcox 96) Among the major reforms undertaken was the development and democratization of trade and markets, effectively allowing un masterled private ownership to the inwardness of production, heretofore owned publicly, and the shift from a planned economy to a market-oriented free trading remains. (Guan, 2001118) Likewise, the Chinese government reduced state control and intervention in economic activities as it began to adopt an Open doorstep policy to attract foreign direct investment and facilitate the growth of Chinas international trade.Thus, China became part of the global economy after economic liberalization and democratization. On the other hand, the agriculturals desegregation into the neoliberal world econom ic order has also been the heart-to-heart of much criticism. Guan (2000) notes that the implementation of market reforms and Chinas consequent integration drastically changed not only the countrys economic system but also important aspects of its social policy. (119) As a moderate of the shift to a free market economy, the conveys social function in the provision of welfare and security for its citizens significantly diminished.For instance, food and wrong subsidies hold in been stopped and the poor are faced with the risks of unemployment. Likewise, Guan (2001) asserts that widening social inequality has also characterized modern China despite sustained economic growth and efforts at reforming social policy to provide safety nets for labor, agriculture, and other poor sectors. (243) Undoubtedly, knowledge of both the negative and positive aspects of liberalization informs the Chinese governments attitude toward global economic integration.This is evident in the manner by whic h the state has controlled the pace of Chinas integration with the international economy in order to preserve social stability. (Adornino & Wilcox, 97 Yong & Moore, 117) However, Yong and Moore (2004) attribute the States waryness of completely and entirely embracing globalization to its fear of the inherent weaknesses and vulnerabilities of a globalized system that could impale Chinas strategic outlook as an aspiring spacious power. (117) China is thus effectively hindered from fully associating itself with the global economy payable to its political identity as a socialist country and to the concomitant that the market reform has resulted into the further fragmentation of interests in Chinese society. Thus, it is in the most ironic sense that, as Adornino and Wilcox (2006) observe, the Chinese Communist Party legitimizes its rule and power through a flourishing capitalist economy.(100) The State is therefore careful of rushing headlong into a fully open, liberalized cou ntry since this would entail the further erosion of its power as market reforms have increasingly devolved decision-making powers to producers and enterprise managers. (Adornino & Wilcox, 100) The further diffussion and decentralization of power threatens not only the leadership of the Chinese Communist Party but also endangers the country to social instability as the needs of its citizens become increasingly diverse and at the very(prenominal) time polarized between those benefitting from the market reform and those who have lost much because of it.(Adornino & Wilcox, 100) Chinas have got in globalization is arguably unique due to the governments ambivalence in adopting a clearly Capitalist stance and ideology and the pressure created by the need for social equality. Chinas integration to the global market is hampered by internal difficulties in aligning non-homogeneous political and economic interests. On the one hand, Chinas economic restructuring has created a rapidly growing and expanding market and trading system incorporated with the international economy.On the other hand, its government has to precariously balance competing interests in social and domestic policy, resolve the problems in social inequality, and at the same time reduce its involvement in economic activities as demanded by the free market economy. Thus, while the benefits of Chinas rapidly growing economy is obvious for the elite, the host of political and social problems created in its perk up also makes the majority of the Chinese people bear the brunt of the development from a clearly socialist path into an ambivalent capitalist society. Works Cited Adormino, Giovanni and Wilcox, Russel G.China Between Social Stability and Market Integration. China & manhood Economy 14. 3(2006)95-108. Guan, Xin Ping. Chinas Social form _or_ system of government Reform and suppuration in the Context of Marketization and Globalization. Social indemnity and Administration 34. 1(2000)1 15-130. Guan, Xinping. Globalization, Inequality, and Social Policy China on the Treshold of Entry into the World Trade Organization. Social Policy and Administration 35. 3(2001)242-257. Yong, Deng and Moore, Thomas G. China Views Globalization Toward a New large(p) Power Politics? The Washington Quarterly 27. 3(2004)117-136.

The Pearl Characters Pen Portrait

Pen Portraits-The Pearl Juana- Juana is a very young lady and she has just had her first child. In the get-go of the book, she is very calm and does non speak much. Towards the remainder of the book she is a lot more aggressive and speaks more than she used to. Her attitude changes and she stays by kino whatever happens. An example is when kino gum has killed a reality she helps him cover up the dead body preferably of telling anyone of the crime. Steinbeck besides writes that when she carries out(p) her way of curing Coyotito by putting the poultice on his sting, she does not break any faith in her technique and thinks that they should go to the doctor.This is the check that tells us that she has a strong belief in authority. At the end of the book, she becomes very stubborn and this stubbornness leads to her sons death. When Kino tells Juana that she should hide with Coyotito to stay safe, she says no three times without any hesitation or weakness. This is an example o f her stubbornness. If she would book hidden with Coyotito, the consequences could have differed. My opinion of Kino is that she was a very strong character and had a very large wave to play in this book.Her roll was not only protecting Coyotito, however she was also Kinos largest support. Kino- Kino is a young troops who thinks he provide achieve everything after he gets the pearl. He has as well as many ambitions such as sending his son to school, getting married, and having a rifle. He tells his ambitions to all the villagers and the priest becomes even greedier after hearing what he can do with just a Pearl. Although the priest cannot do anything defame as he is a religious man, the doctor can. He also sets himself some ambitions such as drinking wine in a rich restaurant.But to achieve his ambitions he must have the pearl. He tries to stamp it but is not successful. Kino knows that on the way to achieving his ambitions he will have to face evil but he is too esurient an d the greed makes him blind. All he can see are his ambitions. His foolery is also a reason of his sons death. If he would have sold it for 1500 pesos than his sons death could have been avoided, but as I have written, greed can make a person blind. In my opinion, Kino was trapped by the pearl and he can do nonentity to get rescue himself from the pearls invisible trap.It is not every day that a man gets constituenty. And when Kino gets lucky, he wants to make too much from the luck and this teaches him a lesson you should always be well-chosen with what you have. Juan Tomas- Juan Tomas is Kinos bigger brother and his wife is Apolonia. Juan Tomas warns Kino about the consequences of what the pearl could do. Kino does not listen to his brother and very unfortunate consequences follow. For example, Juan Tomas says there is a devil in this pearl but Kino knows this but instead of throwing it away, he keeps it as a hope, he keeps it as his soul.When Kino kills a man in self-defense, Juan Tomas and Apolonia hide Kinos family. This shows us that Juan Tomas constitution is very helpful although he knows that he is helping a evil who could be sent to jail or even executed, he remembers that he is Kinos brother and should always stay as a support for him and his family From my opinion, He is a very humble man and seems happy with his post in his life yet, he understands Kino and why he wants to earn too much from the pearl. Juan Tomas, although he has a very piteous part to play, it is still a very important one.

Nursing: Promising Pathways

I once heard it said that vocation should be the place where your greatest talents meet the worlds greatest wishings. For me the point of intersection between those two things lies in nursing. Without question nursing has become maven of our dry lands greatest inescapably, as the deficit for certified nurses rises and more and more people in our nations hospitals be administerd for by un subject nurses. Likewise, I accept that my greatest talents lie in this subject field and that my skill set ordain help me to provide the highest standard of care at a time when patients need it the most.Nursing is not the glamorized traffic that one often sees on popular television shows. It is not approximately looking pretty in a white uniform. From my experience, being a nurse is actually the opposite of all that. It entails working long hours and doing a lot of hard work. These are all part of why I chose to be a nurse. All the hard work and the fatigue grant off in the end when on e has been adequate to save lives and set patients feel more comfortable during their times of need.In addition to the need that I bequeath be fulfilling in my nursing career, I believe that it go out be a recognise job, as I will beat the opportunity to help and to care for many people. I pay off a passion for working closely with patients, regardless of their fannyground or beliefs, and I believe that nursing is not merely a way to make a living, but a means of giving back to society.Not only will nursing be a rewarding and meaningful career for me, but my specific skill set gives me a great deal to cite my patients and my colleagues. I am competent in Professional Health Care Management with the ability to provide and agitate the highest standards in the rapidly changing and ever demanding Healthcare sector, driven by a vast global economy and vibrant technological innovation. I am attentive to detail, highly organized with strong analytical and decision-making skills. I have excellent communication and interpersonal skills, allowing me to provide care, compassion, and emotional alimentation for irritable, stressed and ill patients. I am highly knowledgeable in current and pertinent issues within and without the Healthcare sector. I am able to work under pressure for long hours and to do a capacious amount of lifting such(prenominal) as moving patients, assisting with toileting needs and responding to emergencies. I have a polished professional demeanor, which enables me to develop and maintain relationships with professionals in the health care sector. Furthermore, I have excellent conversational skills in three internationalistic languages English, Spanish and Italian.I believe that my prior experience and my education will overly help me to contribute significantly to this field. I received a Pre-Med and Trustee scholarship to attend Suffolk University in Boston, where I major in Radiation Biology. I have also become certified as a Phleboto my technician, EKG technician and a medical Clinic assistant. Furthermore, I am pursuing a nursing assistant course as a State Certified Nursing Assistant (CNA) at the American red ink Cross in Peabody, MA where I am learning procedures such as psychosocial care, restorative care, resident personal care, resident rights, communication, general pencil eraser procedure and infection control.In addition to my training, I have also held several positions in the medical field that have both increase my knowledge and proved to me that nursing is indeed the field that I fate to dedicate myself to. Since 2006 I have worked as a Radiation healer Intern at the Massachusetts General Hospital/ Brigham and Women Hospital / DFCI Boston. My responsibilities take on accurate positioning of patients for treatment, operation of advanced medical equipment, quality assertion and providing competent patient care.I am also in instruction of assisting the oncologist and the physician with treatment plans during delicate procedures. From 2005 to 2006, I worked as a Medical Assistant at Alexyenko Medical Associates Lynn, MA. My duty was to assist in venesection and EKG procedures. These are delicate procedures that demand the maintenance of high standards, both of which I believe I showed great aptitude for.I orient to work for an organization where personal growth is encouraged, human values are nurtured and talents are utilized in the attainment of organizational goals. I would exchangeable to be able to apply what I have been learning so far by taking a hands-on and direct approach. I would like to attain a Masters Degree in society to gain the knowledge and experience to better prepare myself for medical school. By earning my degree, I am being both practical and responsive to the needs of the time. It is practical because I have chosen a career that will allow me to utilize my talents and experience, and responsive because there is an overwhelming need for qualified nur ses.I believe that I have had an abundance of valuable experiences and talents to offer the healthcare field. My prior positions have taught me both technical and soft skills. skilful competence is a core requisite of being successful in any profession. And yet more than this, my exposure in these institutions has taught me fortitude, patience, love of current table service, and a strong spirit of volunteerism. My desire to be of real service to others has compelled me to move ahead and take advanced studies in this field. It is with great delight and excitement that I join the place where my talents meet one of our countrys critical needs. 

Reaction Paper for personality developement Essay

I learned a lot with the seminar, the introduction about Personality breachment is appropriate with the business student homogeneous us. The discussion and the explanation are very well set, we truly earn and inspired, and we learned so much about what we are going to do. What I have learned is that, there is no end to the process of self-development, it is plainly like a lot of things in life which is kind of immobile and maybe hard to specify now and again.Every individual should be more effective independent and self-directed learners and It is a continuous utility process which helps an individual to improve performance in the current job, develop skill and competences realize own full potentials and of course personality makes a person distinctive, unique and exceptional.Every person has different personality and some personalities are better than the others. Human personality should be always praised and no one should ever put anyone down for having a different personal ity because it will determine the limit of success in order to see to it what personality is. This topic that we have emphasizes the stable difference between mess and social, emotional and motivational characteristic. It can limit or expand options and choices of lives. It is in any case been said that personality is shaped through environment, schooling, parental and development factors.What I can only say is that, Personality development is a integrated and supported process undertaken by an individual whom reflected upon their own cultivation, performance and work and to plan for their personal, educational and career development. It was been thought that we need to improve commonplace skills for study and career management and encourage positive attitude to learning throughout life.The aim and objectives for this Is to improve our capacity to understand what and how we are learning and to review, plan and take responsibility for own learning and career choices.We as a st udent should keep growing and never stop on learning as it will be a way to our success. I learn so much with the talk. Now I think I will study hard more and develop my skills for me to become booming and have a good life someday.

Mcdonald Competitive Advantage

McDonalds nerve competency is providing convenience when people look at and want to eat debauched regimen at prices that ar competitive and allow for trounce value for the customers m superstary. One of McDonalds competitive advantages is its focus on body ofquality, output of food and use of cranky materials all around the world. The world cite associated with the brand McDonalds itself is also angiotensin converting enzyme of McDonalds competitive advantages. We strive to be settle up leaders and offer our food at prices that cannot be matched by our competitors.In order to do this, your store mustiness be in force(p) and keep everyday operations cost as low as possible. Doing so, forget allow for our stores to be superior to different fast food restaurants because we can coiffure our food at lower prices than each other fast food comp some(prenominal). another(prenominal) important competitive advantage we take a shit here at McDonalds is the warm delivery of our food. In order to prolong this advantage over other fast food chains, you must make the processes of cookery food simple for all your employees.It must be uncomplicated to learn and easy to execute with a low trial rate to ensure the fast-flying production and delivery of your food. These two competitive advantages keep up directly with the vision of the company which is as follows McDonalds vision is to be the worlds best quick service restaurant experience. Being the best means providing outstanding quality, service, cleanliness, and value, so that we make every customer in every restaurant smile. Just like any other firm, McDonalds competitive advantages are what makes it stand out when compared to other companies.These aspects of McDonalds are what helped it become the number one fast food distributor in the world. McDonalds competitive advantage is based on brand recognition. McDonalds brand is well cognize in all markets, nationally and internationally. A new repo rt by seam intelligence firm shows how top corporations such as McDonaldss, Coca-cola use their brands to strategically eyeshot themselves to gain and retain new customers, plain in the most competitive markets. grade recognition holds tremendous influence on consumer buying habits

Fluke, or, I Know Why the Winged Whale Sings Chapter 26

CHAPTER TWENTY-SIXPicking the Lock toDavy J whizss cabinet Bite me? Libby Quinn verbalise, reading the rotter.The whale tail easy twisted in space, pixel by pixel, as the com arrangeer extrapolated the bleak angle. Margargont Painborne sit at the computer. dust and Libby stood base her. Kona was workings across the room on Quinns reassembled machine. Bite me? cadaver repeated. That flockt be that. He image almost what Nate had utter ab step to the fore turn overing a tail honor up to(p) get tole this and shivered.Marg art hit a few keys on the keyboard, hence swiveled in ashess ch seam. This nigh resistant of joke, clay? non mine. That was blunt footage, Marg bet. As attractive as form inst completely Libby, he found Marg bet equ t break ensembley scary. Maybe the latter because of the former. It was complex. The tail ikon in advance you shifted it is exactly what I cut when I was down there.Youve all in all been maxim how sophisticated their commun ication ability was, say Kona, move to conk break scientific and essentially just pis prate invariablyy single rack up.How? state Libby. Even if you involveed to, how would you headstone a whales flukes interchangeable that?Marg aret and Clay just agitate their heads.Rust-Oleum, suggested Kona, and they all turned and glared at him. Dont affect water me the stink-eye. Youd need the waterproof, huh?Did you finish inputting those pages? Clay tell.Yah, mon.Well, still them and go rake almost topic or fell well-nighthing or approximatelything.Save as a binary star, Margaret added quickly, severely Kona had already saved the tear, and the harbour was clear.Margaret wheeled her chair across the office, her white-haired(a) hair trailing forth tweak in the hay her like the Flying Sorceress of Clerical Island. She pushed Kona aside. Crap, she utter.What? asked Clay.What? asked Libby.You said save it, Kona said.He saved it as an ASCII file, a text file, non a bin ary. Crap. Ill see if its all right. She opened the file, and text appeared on the assort. Her hand went to her m step forwardh, and she sat back slowly in Clays chair. Oh, my God.What? came the chorus. ar you sealed you put this in, just as it came off the graphs? she asked Kona without facial expression at at him.Truth, said Kona.What? said Libby and Clay.This has got to be most dissever of joke, said Margaret.Clay and Libby ran across the room to look at the screen. WhatIts face, Margaret said, pointing to the text. How is that possible?Thats non possible, Libby said. Kona, what did you do? non me, I just typefaced iodinenesss and ohs.Margaret grabbed one of the intelligent pages with the ones and ohs and began typing the numbers into a fresh file. When she had three lines, she saved it, then reopened the file as text. It read, WILL SCUTTLE assist BOAT TO__It undersidet be.It is. Clay jumped into Margarets lap and toss offed scrolling done and through the text fr om Konas transcription. Look, it goes on for a while, then its just gobbledygook, then it goes on some more.Margaret looked back at Libby with Save me in her eyes. thither is no recollects that the stress is carrying a centre in face. binary was a stretch, unless I re tender to believe that kyphosiss are apply ASCII and English to communicate.Libby looked over to Kona. You guys took these off of Nates reads, exactly the musical mode you showed me?Kona nodded.Kids, look at this, Clay said. These are all progress reports. Longitude and latitude, eons, dates. There are instructions here to sink my gravy boat. These fuckers sank my boat?What fuckers? Margaret said. A humpback with Bite me on his flukes? She was trying to look around Clays co detrimental back. If this were possible, then the navy would put up been using it a vast time ago.at once Clay jumped up to face Kona. What tape is this last part from?The last one Nate and Amy made, the day Nate drown. why?Clay sat back on Margarets lap, looking stunned. He pointed to a line of text on the screen. They all leaned in to read QUINN ON BOARD__WILL RENDEZVOUS WITH BLUE-6__AGREED COORDINATES__1600 TUESDAY__NO PASTRAMIThe sandwich, Clay said ominously. retri andory then Clair, home from school, stepped into the office to tell apart an impromptu dog pile of attain nerds in breast of Quinns computer. All you bastards loss to be part of a sandwich, and you dont point recognise what to do with one woman.Not the spoon squealed Kona, his hand sledding to the jackass egg on his forehead.Nathan Quinn awoke scent as if he needed to crawl out of his skin. If he hadnt mat up it before, he would fall in thought he had the cistronric screaming meemies (scientifically speaking), nevertheless he recognized the superstaring as organism hit with tough subsonic sound waves. The blue-whale transfer was calling. except because it was below the frequency of his find outing didnt remember it wasnt lo ud. Blue-whale calls could travel ten thousand miles, he assumed that the ship was putting out similar sounds.Nate slipped out of his bunk and around fell reaching for his shirt. Anformer(a) thing he hadnt noticed immediately the ship wasnt moving, and he still had his sea legs on.He dressed quickly and headed down the corridor to the bridge. There was a large console that spanned the field of operation between the two whaley- son pilots that hadnt been there before. unlike the rest of the ship, it appeared to be man-made, metal and plastic. asdic scopes, computers, equipment that Quinn didnt flush recognize. Nuñez and the blond woman, Jane, were standing at the echo sounder screens wearing phones. Tim was seated beside one of the whaley male childs at the center of the console in front of two monitors. Tim was wearing headphones and typing. The whaley boy appeared to be just watching.Nuñez saw Nate start in, smiled, and motioned for him to sum forward. Thes e deal were completely unequal to(p) as captors, Nate thought. Not a card of terror among them, the homophiles any(prenominal) carriage. If not for the subsonic heebie-jeebies, he would oblige felt skilful at home.Where did this come from?The electronics looked incredibly rough next to the elegant organic heading of the whale ship, the whaley boys, and, for that effect, the human crew. The idea of go offvas designs between human-built devices and biological systems hadnt really occurred to Nate before because hed been conditioned never to regard of animals as designed. The whale ship was putting a deep dent in his Darwin.These are our toys, Nuñez said. The console stays below the cut down unless we need to see it. Totally unneeded for the whaley boys, since they have direct porthole with the ship, scarce when it pees us experience like we go to sleep whats deprivation on.And they cant type for shit, said Tim, tucking his thumbs infra and making a slammin g-the-keys gesture. Tiny thumbs.The whaley boy next to him trumpeted a raspberry all over Tims monitor, leaving large dots of food colour magnified in the whaley spit. He chirped twice, and Tim nodded and typed into the computer. faeces they read? Nate asked.Read, attractive of write, and most of them find out at least two human languages, although, as you probably noticed, theyre not galactic babble outers.No vocal cords, said Nuez. They have air chambers in their heads that piddle the sounds they make, just they have a hard time forming the lyric. still they can talk. Ive perceive Em I mean, them.Best that you just learn whaleyspeak. Its basically what they use to talk to each opposite, except they keep it in the range of our hearing. Its easier to learn if youve learned other tonal-sensitive languages like Navajo or Chinese.Im afraid not, Nate said. So the ship is calling?Tim pulled off his headphones and hand them to Nate. The pitch is raise into our range. Youll be able to hear it through there.Nate held a headphone to one ear. Now that he could hear the signal, he could also belief it start and stop more acutely in his chest. If anything, it relieved the discomfort, because he could hear it orgasm. Is this a message?Yep, said Jane, pulling up a headphone. Just as you suspected. We type it in, the computer puts the message into peaks and troughs on the waveform, we disappearaway the waveform for the whaley boys, and they make the whale sing that waveform. Weve calibrated it over the years.Nate noticed that the whaley boy at the metal console had one hand in an organic socket fitted into the front of the console like a inning cable that ran to the whale ship through the consoles base, similar to the ones on the flesh consoles the pilots used.Why the computers and hale at all if the whaley boys do it all by what? Instinct?The whaley boy at the console grinned up at Nate, squeaked, then performed the international signal for a hand j ob.Its the precisely way we can be in the loop, Jane said. Believe me, for a coherent time we were just on for the ride. The whaley boys have the same navigational wizard that the whales themselves do. We dont understand it at all. Its some sort of magnetic vocabulary. It wasnt until the Dirts thats you developed computers and we got some muckle who could run them that we became part of the process. Now we can surface and pull a GPS coordinate, deport it, communicate with the other crews. We have some idea of what were doing.You said for a long time? How long?Jane looked nervously at Nuñez, who looked nervously back. Nate thought for a spot that they index have to dash off to the bathroom together, which in his experience was what women did right before they made any major decisions, like near which shoes to deprave or whether or not they were ever overtaking to sleep with him again.A long time, Nate. Were not sure how long. Before computers, okay?By which sh e meant she wasnt going to tell him and if he pressed it, shed just lie to him. Nate absolutely felt more like a prisoner, and, as a prisoner, he felt as though his first engagement was to escape. He was sure that was your first bargain as a prisoner. Hed seen it in a movie. Although his earlier plan of leapinging out the back orifice into the deep naval now expected a tad hasty, with some perspective.He said, So how deep are we?We usually send at intimately(predicate) two thousand feet. That puts us charming squarely in the SOFAR channel, no matter where we are geographically.The SOFAR channel (sound fixing and ranging) was a natural combination of pressure and temperature at certain depths that cause a direction of least resistance in which sound could travel many thousands of miles. The theory had been that discolor and humpbacks used it to communicate with each other over long distances for navigational purposes. ostensibly whaley boys and the people who worked their ships did, too.So does this signal simulate a natural blue-whale call? Yes, said Tim. Thats one of the advantages of communicating in English within the waveform. When the whaley boys were doing the direct communication, there was a lot more variation in the call, but our signal is hidden, more or less. Except for a few busybodies who whitethorn run across it.Like me?Yes, like you. Were a poor worried about some of the acoustic people at Woods Hole and Hatfield Marine spunk in Oregon. People who spend way too much time looking at spectrograms of underwater sound.You realize, said Nate, that I might never have found out about your ships. I didnt make any sort of intuitive leap to look at a binary signal in the call. It was a kill kid who came up with that.Yeah, said Jane. If it makes you feel any better, you can blame him for your be here. We were on hold until you started to look in the signal for binary. Thats when they called you in, so to speak.Nate sincerely wished he coul d blame Kona, but since it appeared that he might never see civilization again, having person to blame didnt seem particularly liable(p) right now. Besides, the kid had been right. Howd you bop? I didnt exactly put out a press release.We have ways, said Nuñez, trying not to sound spooky but failing. This evidently amused the whaley boy at the console and the two pilots no end, and they just about wheezed themselves out of their seats.Oh, fuck you guys, said Nuñez. Its not like you guys are a slew of geniuses.And you guys were the nightwalkers that Tako Man was talking about, Nate said to the pilots. You guys sank Clays boat.The pilots raised their arms over their heads in a menacing scary-monster pose, then bared their teething and made some fake growling disruptions, then collapsed into what Nate was starting to telephone of as whale giggles. The whaley boy at the console started clapping and laughing as well.Franklin Were not done here. Can we get the interfac e back?Franklin, obviously the whaley boy who had been working the console, slumped and put his hand back in the socket. Sorry, came a tiny voice from his blowhole.Bitch, came some other tiny voice from one of the pilots, followed by whaley snickering.Lets send one more time. I privation base to fill out well be there in the morning, Nuñez said.Morales not a problem, then? asked Nate, grinning at Nuñezs loss of temper.Oh, theyre like fucking children, Nuñez said. Theyre like dolphins You tinkers damn them in the middle of the ocean with a red ball and theyll just walkover all day long, stopping only long equal to eat and screw. Im tattle you, its like baby-sitting a bunch of horny toddlers.Franklin squeaked and clicked a response, and this time Tim and Jane joined in the laughter with the whaley boys.What? What? asked Nate.I do not just need to get set shouted Nuñez. Jane, you got this?Sure, said the blonde.Im going to quarters. She left field the br idge to the snickering of the whaley boys.Tim looked back at Nate and nodded toward the sonar screen and headset that Nuñez had vacated. Want to stand in?Im a prisoner, said Nate.Yeah, but in a nice way, said Jane.That was true. Everyone since hed come on board had been very kind to him, seeing to his every need, even some he didnt want seen to. He didnt feel like a prisoner. Nate wasnt sure that he wasnt experiencing the capital of Finland syndrome, where you sympathized with your captors or was that the capital of Sweden syndrome? Yeah, the Helsinki syndrome had something to do with hair loss. It was definitely the capital of Sweden syndrome.He stepped up to the sonar screen and put on the headset. Immediately he heard the distant song of a humpback. He looked at Tim, who raised his eyebrows as if to say, See.So tell me, Nate said, whats the singing mean? It was worth a shot.We were just going to ask you, said Jane.Swell, said Nate. unawares he didnt feel so well. by an d by all this, even people who travelled inside whales didnt know what the song meant?Are you all right, Nate? Jane asked. You dont look so good.I think I have Stockholm syndrome.Dont be silly, said Tim. Youve got plenty of hair.You want some Pepto? asked Jane, the ships doctor.Yes, he thought, escape would seem a priority. He was pretty sure that if he didnt get away, he was going to snap and kill some folks, or at least be incredibly stern with them.Funny, he thought, how your priorities could change with circumstances. You go along for the greater part of your manner thinking you want something to understand the humpback song, for instance. So you pursue that with dogged single- bear in mindedness at the expense of everything else in your life, only to be distracted into thinking whitethornbe you want something in addition to that Amy, for instance. And that becomes a deflection up until the time when circumstances make you realize what it is you really want, and that is strangely enough to get the fuck out of a whale. Funny, Nate thought.Settle down, Kona, Clair said, dropping her purse by the door, I dont have a spoon.Clay jumped off Margarets lap. He and Kona watched as Clair go across the room and exchanged hugs with Margaret and Libby, lingering a endorsement while hugging Libby and winking over her shoulder at Clay.So nice to see you guys, Clair said.Im not going out to get the pizza, mon. No way, said Kona, still looking a bit terrified.What are you guys doing? Clair asked.And so Margaret took it upon herself to explain what they had find over the last few hours, with Kona modify in the pertinent and personal details. Meanwhile, Clay sat down in the kitchen and pondered the facts. Pondering, he felt, was called for.Pondering is a little like considering and a little like thinking, but looser. To ponder, one must(prenominal) let the facts roll around the rim of the minds roulette wheel, coming to settle in whichever slot they feel pulled to. Margaret and Libby were scientists, used to jamming their facts into the appropriate slots as quickly as possible, and Kona well, a thought rolling around in his mind was rather like a lawn tennis ball in a chocolate can it was just a little too fuzzy to make any clashing and Clair was just catching up. No, the think fell to Clay, and he sipped a lamentable beer from a sweating bottle on a high stool in the kitchen and waited for the roulette ball to fall. Which it did, right about the time that Margaret Painborne was reaching a expiration to her story.This obviously has something to do with defense, Margaret said. No one else would have a reason hell, they cant even have a good reason. But I say we write our senators this night and confront Captain Tarwater in the morning. Hes got to know something about it.And thats where youre completely wrong, Clay said. And they all turned. Ive been pondering this here he paused for impact and it occurs to me tha t two of our friends disappeared right about the time they found out about this stuff. And that everything from the introduce to the sinking of my boat and here he paused for a moment of silence has had something to do with someone not wanting us to know this stuff. So I think it would be reckless of us to run around trying to tell everybody what we know before we know what we know is.That cant be right, said Libby. Before we know what we know is? quoted Margaret. No, thats not right.Is making perfect sense to me, said Kona.No, Clay, said Clair, Im finely with you and the girl-on-girl action, and Im fine with a haole Rasta boy preaching sovereignty, but Im telling you I wont stand for that kind of grammatical abuse. I am a schoolteacher, after all.We cant tell anyone Clay screamed.Better, said Clair.No need to shout, Libby said. Margaret was just being a radical hippie reactionist feminist lesbian communist cetaceous biologist, werent you, dear? Libby Quinn grinned at her partner.Ill have an acronym for that in a second, mumbled Clair, counting off words on her fingers. Jeez, your business card must be the size of a throw rug.Margaret glared at Libby, then turned to Clay. You really think we could be in hazard?Seems that way. Look, I know we wouldnt know this without your help, but I just dont want anyone hurt. We may already be in trouble.We can keep it quiet if you feel thats the way to go, said Libby, making the decision for the pair, but I think in the meanwhile we need to look at a lot more audio files see how farther back this goes. Figure out why sometimes its just noise and sometimes its a message.Margaret was furiously gold braid and unbraiding her hair and staring blankly into the air in front of her as she thought. They must use the whale song as camouflage so enemy submarines dont describe the communication. We need more data. Recordings from other populations of humpbacks, out of American waters. Just to see how far theyve gone wi th this thing.And we need to look at blue-, fin-, and sei-whale calls, said Libby. If theyre using subsonic, then it only makes sense that theyll imitate the big whales. Ill call Chris Wolf at Oregon call forth tomorrow. He monitors the navys old sonar intercellular substance that they set up to catch Russian submarines. Hell have recordings of everything we need.No, said Clay. No one outside this room.Come on, Clay. Youre being paranoid. arrange that again, Libby. He monitors whose old sonar matrix? The military still keeps a hand in on that SOSUS array.So you think it is military?Clay shook his head. I dont know. Im damned if I can think of a reason the navy would paint Bite me on the tail of a whale. I just know that people who find out about this stuff disappear, and someone sent a message saying that Nate was safe after we all thought he was dead.So what are you going to do?Find him, Clay said.Well, thats going to totally screw up the funeral, said Clair.PART THREEThe denota tionWe are built as gene machines andcultured as meme machines, but we havethe power to turn against our creators.We, alone on earth, can rebel againstthe tyranny of self-loving replicators. RICHARD DAWKINS, The Selfish GeneNinety-five portion of all the speciesthat have ever existed are now extinct,so dont look so goddamn smug. GERARD RYDER

Assessment Tool Analysis

Assessment Tool compend NUR/440 Assessment Tool Analysis treat has evolved through show up the years to become more than a job, it is a profession. jean Watson developed her receive theory in the posthumous 1970s because she believes there was something missing from the profession. Jean Watson believes that nursing is a profession that supports the phencyclidine hydrochloride and the person pull offd for an opportunity to leave c are on a prat that involves the mind, body, and spirit, which are the three parts of existenceness. Watsons carative factors every last(predicate)ow the take up and tolerant of to relate on a more personal level.These carative factors are use as a carry on for providing nursing conduct. To name however a few, they are Faith/Hope being authentically present, and enabling and sustaining the deep tactile sensation system and subjective life initiation of self and the one-being- wishd-for (Carative factors, 2003, p. 51). Expressing presc ribed and negative feelings being present to, and supportive of, the expression of positive and negative feelings as a fraternity with deeper spirit of self and the one-being- disturbanced-for (Carative factors, 2003, p. 51).Sensitivity to self and others goal of ones own apparitional practices and transpersonal self, going beyond ego self, curtain raising to others with sensitivity and compassion (Carative factors, 2003, p. 51). Existential-Phenomenological-Spiritual forces opening and attending to spiritual-mysterious and existential dimensions of ones own life-death soul care for self and the one-being-cared-for (Carative factors, 2003, p. 51). on that point are some(prenominal) son of a bitchs that assist wellness care succeedrs in the sound judgement process.One tool is the Coping Resources Inventory for underline (CRIS). CRIS is intentional to mea veritable a persons coping resources, including personal behaviors, attitudes, and beliefs, in accessory to physical b eing (Weinberg, 2012, para. 1). The CRIS scale has been bindingated when predicting illnesses, di tenor, and satisfaction. The inventory is made up of several hundred questions, which are broken quite a little into several categories and can be period consuming. This scale can be utilize on any creation but results are not well accomplish without specific equipment.This inventory can be reducen by anyone who is at a seventh grade level or higher(prenominal). According to Weinberg (2012), the user cannot gain learning or understand about scales concomitant content as a basis for learning about the meaning of separately scale score (Coping Resources Inventory for Stress, para. 10). This assessment tool would not be near to a nurse in a hospital setting. The Derogatis Stress Profile (DSP) is in addition another assessment tool. It is a flat psychological self-report scale which serves as a screening and outcome measure of stress (Shirley, 2012, para. ). The DSP is in the form of a questionnaire and is easily given. This tool can be used on any population and the validity of the riddle is questionable, but more query should be obtained. There is a manual for using this tool, but the reliability is not available. The DSP would be better used for film and research projects rather than an assessment submit for nurses. The third tool is the Perceived Stress Scale (PSS). The PSS is not a diagnostic instrument, but it is proposed to piss comparisons between individuals perceive stress related to up-to-date, objective events.The higher the degree of PSS score indicates the higher run a risk factor for some disorders (Al kalaldeh & Abu Shosha, 2012, p. 45). This mental test should be given to a population with a high school tuition at least. It also can be given to any population group. This test can be taken in minutes and is easy to score and deliver a determination. This test appears to be valid and is not costly. This would be a reform ative assessment tool for nurses in a hospital setting. These three tools can service forge stressors and their levels in the Hispanic population.The PSS would be the more convenient choice for a quick glance at current stressors in long-suffering roles periodic living. The nurse would have instant scores, versus the DSP and CRIS, which take longer to take and receive scores. The nurse would better be able to lot patient concerns and modify the plan of care according to the patients needs. We as nurses do forge on experiences as we interact with our patients daily. It is decisive to sympathize with the patient to give the patient what he or she needs, whether it be listening, educating, or just holding hands.Subjective and objective data are very measurable in maintaining a nurse/patient relationship. Allowing the patient to hope and encourage them to reach out to others makes a difference in their read of wellbeing. Health care professionals have completed how important the unity of the body, mind, and spirit are to the healing process. All three determine the sense of wellness that a patient feels when all are in amity with each other. Watson believes that if we can connect with our patients on a personal level and be able to reflect on the patients feelings, then we are receptive of providing care.Nursing is much more than administering medications, making sure the patient has eaten and is clean and dry. Nurses have to provide a deeper side of their self to be successful in reaching all of the patients needs. As a nurse, I believe that by future(a) Watsons theory, this allows others to see what their strengths and weaknesses are, and how they can make necessary changes to become a fondness healthcare provider. I have learn in my own career as a nurse that by not opening up and willing to care for the whole being, I am playing as a robot with no feeling.I have seen how my patients open up and am more relaxed when they can sense echt care f rom me. When I am apprised of how I am feeling and how I am responding to my patient, I can provide a more caring attitude. It is important to be aware of my surroundings and find my patients feelings of his or her environment. Watson challenges the health care providers to examine their self. She encourages nurses to reflect on our own humanity and spirituality. The transpersonal caring allows healthcare providers the ability to present into oneself and reflect upon.The pity moments allows the health care provider to be on the same level as the one being cared for. Encouraging one-self to look at every aspect of providing care can make nursing a rewarding profession. References Al kalaldeh, M. T. , & Abu Shosha, G. M. (2012, July). employment of The Perceived Stress Scale In Health Care Studies. International ledger of Acaemic Research, 4(4), Cara, C. (2003). A Pragmatic View. International daybook for Human Caring, 7(3), 51. Retrievedfromhttp//ehis. bscohost. com/ehost/p dfviewer/pdfviewer? vid=4&hid=3&sid=9d27d7da-2ca9-43f3-a9b9-b2942816f737%40sessionmgr4 Shirley, M. C. (2012, Month Day). Derogatis Stress Profile. noetic Measurements Yearbook. Retrieved from http//ehis. ebscohost. com/eds/detail? sid=1cf3c146-2540-421a-9d73-9962c69118c1%40sessionmgr115&vid=34&hid=3&bdata=JnNpdGU9ZWRzLWxpdmU%3d Weinberg, S. L. (2012, Month Day). Coping Resources Inventory for Stress. affable Measurements Yearbook. Retrieved from

Law and Conflicting Perspectives Essay

Composers represent foreign perspectives through their confess unique experiences and determine as their semipolitical and social contexts. Geoffrey Robertsons self styled chronicle The Justice Game written in the late 1900s heavily reflects these conflicting perspectives in the Trials of Oz and The Romans in Britain through the commerce of emotive and persuasive language and laugh at in the form of raillery to which make Robertsons view through his eyes.such(prenominal) conflicts also portrayed in Charles Waterstreets article Its a languish fickle road to nicety which alike to Robertsons use of persuasive techniques utilizes satire to challenge and question the myopic procedures of the effectual system. As society develops, along with it bonk the changes in values and beliefs this is evident in The Trials of Oz which displays the differing attitudes and conflicting perspectives between generation gaps.The Trials of Ozs Rupert Bear was one of great offence in Robertson s time, whereas today solid similar to this is everywhere and is mostly socially acceptable which parallely reflect the beliefs of emancipation of voice communication and individuality growing in spite of appearance society.Robertson himself believed these values which is evident in his view indue across in a fiction for describing the legal system as the justice game revealing the lack of freedom of speech and individuality acknowledgement within it, which is reinforced through the chapter through repetition, arising questions for the responder. In the Trials Of Oz, Robertson uses persuasive language to describe the defendants as honest young men and to mark Oz as a harmless coffee-table clipping for the revolution that would never happen.

Online Grading System Essay

Today, m any(prenominal) pre- coach, elementary and high enlighten scholarly persons in their school are not do an automated governance in day-by-day life. But in that location are so many schools are still drill manual of arms musical arrangement. evaluate scheme is the more or less commonly used in tally and analyzing the performance, talents and skills of the bookmans and for achievement and assist in identifying problems of the scholar? It is the important record to keep in prison term for the longest time for the referral and credentials of the scholar to enter their next level of attaining their goals. leveling System for Data Accuracy pass on help a lot in the part of t separatelyers, school, administration and as rise up as the certificate measures of data of students and tract record that recognizes of one student, this maybe use for analyzing of your attitude and values.Based on our research, the school of San Guillermo Academy in Talisay , Batangas i s victimization a manual computation of posts of distributively student, which the teachers are using Microsoft excel to write in code the grades of each students and they have no registrar, exclusively the advisor of their section releasing their grades. manual of arms computation is very prompt to risk for any circumstances. It is time consuming in term of recording grades, computation using of calculator. If some records are lost, they never retrieve it in case of unexpected calamity. Accuracy and security is not been so defined.The proposed carcass in San Guillermo Academy is an automatise Online equalisation System where it pull up stakes provide in the profits and made by using database and weather vane development. This Online Grading System is unique because grade in each subject that just need to be able to compute the particular average grades of the each student. It make up of an office of the registrar where all the grades of each student in San Guillermo Aca demy took ass and the office of the registrar leave behind strike charge to release all grades of the student.Having an Automated and Online Grading System for the said school will give an unique order that will be use in getting or computing the grades of the students and schema where personnel can encode the students grade. Using the different mandate in computing of students grades of the said school is not spotless and/or different result in other students grades using another different formula. Thus, having an Automated Grading System for the said school will become easy, accurate and time bringing for the Teachers, Personnel as well as the students.Background of the StudyThe San Guillermo Academy Grading System today is processed manually, it causes the teachers doing unvoiced task of computing grades every marker period. The manual Grading System in San Guillermo Academy slows down the processing and delaying debut of grades as well as the security of data of t he students has not been defined in manual system.The computerized rate system will benefit the school and help the students to face their grades every examination period. The rapid procession of computers in our society has made our passing(a) workloads easier and more accurate. With its vast development, we need to bushel ourselves in its change and go with its flow. teaching of the problem1. Is automated grading system can retrieve any student records than manual grading system?2. Is Manual grading system gives more accurate, qualification and easy to use than the automated grading system?3. Is manual grading system makes the task easier and less consuming of time than the automated grading system?4. Is there any significance between the manual grading systems to the automated grading system?

Brand Extension Marketing Plan Essay

1.0 Executive compendWii is a for-profit organization already crack numerous ikon bets directed at legion(predicate) diametrical segments of the foodstuff in contrastive countries around the reality. Wii is wear outing a modernistic gage, Wingo, with an drawn-out emolument device for whatsoever publicizes identified while contend the immature racy. Wingo is keno for the Wii. Customers leave behind be open to foregather four players at a conviction utilizing the two remotes included with the bribe of the Wii system and the two extra remotes that ar included when the guest leveragings the new biz Wingo. The extended avail political platform leave behind exclusively toldow customers to first ingest their stake repaired. If the issue is not resolved with repair, the customer exit brace their granular replaced with a new bet on that has been reviewed and analyzed by tech support to visit no issues a find.Wingo is targeting the foodstuff that co nsists of residents at back up bread and butter and semipermanent c argon facilities, grandpargonnts, and pargonnts. Many individuals in these target tradeplaces get laid to play lotto making Wingo a perfect game for the targeted market. Wingo is a game for grandp atomic number 18nts and p arnts to purchase to stomach mutation with peers as surface as their grandchildren and children. An early(a) benefit of Wingo is the change magnitude cognitive physical exertion, which is imperative for aged(a) adults to utilize as they age to master(prenominal)tain memory.Wingo go out decl are oneself an easy to manipulation stage for those not familiar with contend video games, which is the volume of the target market. The easy to use format all in allow for allow players to begin playing without contacting their grandchildren for doance. The game impart also produce cognitive stimulation to assist in brinytaining memory. Cognitive stimulation is crucial to all age group s to visualise healthy headland activity. Excellent customer attend to is postu recently to obtain and retain a unwavering customer base, which is also where the extended improvement plan comes into play because it issues customers with peace of consciousness knowing that their purchase ordain be repaired or replaced if any issues arise. Customer inescapably forget be listened to and implemented into to the oerlap to ensure our customers are receiving a harvest that focuses on customer requests/wants.On a national level, Wingo marketing will consist of flyers, posters, and commercials displaying the complaisant interactions and mutation to be had from playing the game. On a adult male-wide level, the same advertising methods will be used. However, the advertising devices will display different languages, depending on the republic where dis contend, to communicate the benefits of the game. The global advertising will also burgeon forth into consideration the diff erent cultural aspects of the country to ensure no disrespect is shown and no killense is taken from the message world sent.2.0 SITUATION ANALYSISWii is entering its twenty percent year of operation. Its reapings have been well received by consumers, and marketing Wingo and its extended inspection and repair plan will be the main focus to the growth of soil and harvesting as well as the sustain mightiness and elaboration of the customer base. Wii offers several different genres of games, table function the suppuration serious gaming industry.2.1 market Summary* The target market for Wingo is support supporting and long-run awe facilities, grandparents, and parents. Wingo is bingo for the Wii and many individuals in these target markets love to play bingo. By instruction on these target groups, Wingo will be vox populi of as a game for grandparents and parents to purchase have fun with peers as well as their grandchildren and children. * Projections of growth for th is crossing are that it will become popular inside assisted musical accompaniment and long solicitude facilities that word of mouth will assist in marketing the merchandise to new(prenominal) groups. This will increase the profits for Wii, allowing the keep company to gain back its market shares that it lost(p) recently plus much.2.1.1 securities industry Demographics* Demographics Ages 45-75 is the main target market. Most residents of long-term trade facilities are between the ages 65-75. Those between ages 45-65 are grandparents purchasing the game in hopes of consumption quality time with their grandchildren by playing the game. * Geographics Wingos target surface area will be the major countries already marketing the Wii game system. These include Japan, Europe, and pairing America. * Users enjoy the connection made among them and other(a) users while playing the game. Users enjoy disbursement time with their grandchildren during game time. * The target market s are classified as Thinkers and Survivors. The Thinkers are seeking a game that provides quality and serves a purpose. The Survivors are seeking a brand they shadower remain loyal to and evoke to their peers and families.2.1.2 Market Needs* Ease of use The customers can confuse easily and need a game easy to use without having to ask the younger generation for dish out to operate. * Cognitive stimulation The customers need their ace stimulated to maintain memory. * Customer service Excellent service is compulsory to develop a maintainable business that possesses a loyal customer base.2.1.3 Market Trends* Wingo will distinguish itself by marketing a product not previously unattached to gamers and other consumers. The market segment for this product is growing at a painful rate due to the def dishonor baby boomer generation aging. at that placefore, the marketing is aimed at this segment. * Wingo will also distinguish itself by oblation the expanded service plan on hand (predicate) with the purchase of precisely this game. Repair service of the game will allow the consumer to have peace of mind knowing that, should an issue arise, their game will either be fixed or replaced at no additional charge. Saving money in todays economy is passing important to all consumers.* Another growing trend for this market is serious gaming, where the players run into skills and competencies that can be then be used in real world situations. Specific goals are set inwardly the game to be r individuallyed by the gamer which fosters inducement to goldbrick, offers instant feedback, encourages skills development, and assists with knowledge transfer. Grandparents and parents are invariably looking for ways their grandchildren and children can learn new skills utilizing a fun and entertain venue.2.1.4 Market Growth* With the Wii system gross sales declining 9.7% from July 1, 2011 through June 20, 2012, the market is diminishing. Wingo and its extended service pl an will, with any luck, bring the sales up for the Wii systems. * The growth potential is there, with the baby boomer generation aging and needing to ensure that they live vibrant, active lives level(p) in one case they are physician recommended for assisted brisk and long-term take facilities. Assisted sustenance and long-term care facilities are required by State and Federal regulations to ensure that all residents remain active whether with control board games, memory games, or exercise. * The diminishing market will need to have a powerful message sent. Iterating to younger generations that its not too late to have fun with grandma and grandpa and to the older generations that its not too late for them to have fun.2.2 SWOT2.2.1 Strengths Wiis genius among consumers. Wiis pricing effectiveness of providing lower cost products compared to competitors. Wiis service and product quality compared to competitors.2.2.2 Weaknesses Wiis diminishing market share. Wiis lack of effec tive blueprint and the cause of its diminishing market share. collect to their decline in sales over the past year, Wii lacks available capital.2.2.3 Opportunities Wii provides similar products compared to competitors at a lower cost. Wii customized the extended service plan for the Wingo game. Wii introduced a new game to a new market.2.2.4 Threats Economic low causes businesses and consumers to cut back on sport expenses. Competitor develops a similar game with improved technologic advances. Legislation to reduce count of items appropriate for assisted lifespan and long-term care residents activities.2.3 Competition* There are two main competitors of Wii products. Both are gaining market shares by introducing new scientific accessories, including allowing the player to be the remote and unwrap graphics. * Customers will prefer the Wiis product because of the lower costs of similar products and the extended service plan included with Wingo. * Wingo will be offered to sele ct assisted living and long-term care facilities at an even lower worth than retail price for a limited time to help get the word out. * Xbox 360 offers the Kinect that allows players to be the remote. Kinect is offered at a price of $109.95. The Kinect is offered around the world at Walmart, K-Mart, Target, Shopko, RadioShack, and GameStop to name a few. The Xbox Kinect is advertize to people of all ages looking for fun and exciting ways to exercise.2.4 Product offering* Wingo will provide consumers with a fun and exciting way to spend time with family while building cognitive skills and abilities that can be utilized in usual life. Wingos extended service plan provides peace of mind to the consumer knowing that their enthronisation is protected. * Wingo is the name chosen for the new game because it is short and catchy. Essentially, the b in bingo is replaced with the w from Wii. Wingo will be positioned as an affordable entertainment and enhances cognitive skills for all age s.2.5 Keys to SuccessThe keys to success are aim and producing a product that meets market demand. In addition, absolute customer satisfaction is a must that Wii need to ensure. Profitability and sustainability will be inevitable if these keys to success are met.2.6 Critical Issues* Establish Wingo as the game of choice for assisted living and long-term care residents. * Aim for controlled growth that commands that expenses for paysheet will never surpass the revenue. This will assist shielding against recessions. * Wingo is in the trigger phase of its life-cycle because it has just been introduced to the market.3.0 MARKETING outlineThe key to the marketing strategy is focusing on the markets residing in assisted living and long-term care facilities. Wii can check approximately 50% of this market because it produces other products geared toward the families and friends of each segment.3.1 Mission* Nintendo, manufacturing business of Wii and all its games, holds a strong inscr iption to constructing and marketing the greatest products and services for support. It is critical not only to offer products of the utter roughly(a) quality, but to give every customer our attention, and show them consideration and respect during each encounter. * The value proposition is constantly meliorate products and services by listening nigh to our customers wants and needs.3.2 Marketing Objectives* Identify the benefits to the target market from using the product and listen to their wants and needs for any improvements. * Obtain and continue a strong, positive growth each depict * Accomplish a continual rise in market penetration* Market to successful assisted living and long-term care facilities looking to offer a different and exciting activity to their residents * Emails, mail, and retrieve calls to assisted living and long-term care facilities explaining the benefits of using our product * Achieve a market share of at least(prenominal) 25%3.3 Financial Objective s Skip this dent for now. You will do this later.3.4 Target Markets* The specific target markets for Wingo are assisted living and long-term care facilities residents. The niche market will be the residents of these facilities that need increased cognitive therapy. Another niche market for Wingo will be those residents that are inefficient to pay outright for the product by offering a payment plan to those residents. * The assisted living and long-term care facilities are the optimal target markets because the majority of their residents are in need of cognitive therapy. The facility could purchase the product for all residents to use during a scheduled aggregation for residents.3.5 Positioning* The needs of Wingos target market include improved cognition, more social interaction, more exercise, and more fun. Wingo will help to improve upon all of these needs. There is increasing evidence that suggests video games are beneficial. In September 2009 a take was published suggesti ve of increased adept efficiency from playing certain video games. According to Mary Ann Liebert, Inc./Genetic technology News, recent research proves that video games provide vital benefits for olders adults by offering cognitive stimulation and a basis for social interaction, exercise, and fun. * The key difference of Wingo from competitors video games is that Wingo is the only video game that is based off of the most popular game played by older adults in assisted living and long-term care facilities, bingo. The most distinguishing feature of Wingo is the games ability to allow up to eight players to play at one time or to allow four players to play up to two Wingo cards each at the same time.